MERC 2018: Mason Entrepreneurship Research Conference

By Center for Innovation & Entrepreneurship

Date and time

Friday, May 11, 2018 · 9:30am - 4:30pm EDT

Location

George Mason University

4400 University Drive Fairfax, VA 22030

Description

CIE logo and MERC logo

Mason Entrepreneurship Research Conference (MERC) is a place for networking and shaping early stage research ideas. Our conference is open to researchers interested in the field of innovation and entrepreneurship from any discipline and interested in interacting with practitioners. Hence researchers from all academic disciplines are invited to participate in this annual event. In the past, researchers from business, public policy, engineering, education, economics, geography, health sciences, sociology, humanities and political sciences have participated in this conference.

Structure of the Conference: The conference planning committee is seeking an open dialogue between researchers and practitioners and as such the opening two hours of conference will focus on recently published books and their application to practitioners. The conference will be open to research paper presentations in the afternoon. We seek a wide-range of conference presentations representing an eclectic mix of research from diverse levels of research analysis, different research approaches and multiple disciplines (e.g. business management, education, economics, engineering, finance, marketing, fine arts, health services, history of entrepreneurship, organization theory, performing arts, political science, psychology, public policy, and sociology to name a few).

Invited Speakers:

Matthew A. Cronin, School of Business George Mason University

Co-Author: The Craft of Creativity Published with Jeffrey Loewenstein

Les Trachtman, CEO Purview and Chairman of The Trachtman Group

Author: Don't F*** It Up: How Founders and Their Successors Can Avoid the Clichés That Inhibit Growth

Conference Registration Process:

  • Registration Fees: No charge if registered before May 7th
  • Registration Fees: $50.00 (If registered after May 7th - Payment accepted only on site, on the day of the conference)
  • Registration includes: Coffee Breaks and Lunch (Parking cost not included)

MERC Organizing Committee:

Agenda

9:30 a.m. - 9:50 a.m.

Networking Coffee/Tea

9:50 a.m. - 10:00 a.m.

Opening Address (Mahesh P. Joshi and Matt Theeke)

10:00 a.m. - 10:30 a.m.

Don't F*** It Up: How Founders and Their Successors Can Avoid the Clichés That Inhibit Growth

Author: Les Trachtman CEO Purview & Chairman of The Trachtman Group

10:30 a.m. - 10:50 a.m.

Q & A

10:50 a.m. - 11:00 a.m.

Coffee/Tea Break

11:00 a.m. – 11:30 a.m.

The Craft of Creativity
Co-Author: Matthew A. Cronin, George Mason University

11:30 a.m. - 11:50 a.m.

Q & A

11:50 a.m. - 1:00 a.m.

Lunch Break

1:00 p.m. – 1:15 p.m.

Welcome Address by Dean Maury Peiperl, School of Business

1:15 p.m. – 2:15 p.m.

Detailed Paper Presentations


Novelty and Market Success: Evidence from the Movie Industry
Co-Author: Shweta Gaonkar, Johns Hopkins University

How And When TMT Strategic Consensus Impacts Product Innovation
Co-Author: Yan Ling, George Mason University

Towards a Model of Innovation Management and Discipline Integration
Author: James Vincent, Innovation Management Consultant

2:15 p.m. - 2:30 p.m.

Coffee/Tea Break

2:30 p.m. – 4:25 p.m.

Paper Development Round Tables - Two Parallel Sessions
Session A- Hishigsuren; Calvin; van Bertem; and Perry-Reivers
Session B - Beugré; Maxwell, Kasturi & Farhat; Winingham; and Chen


4:25 p.m. – 4:30 p.m.

Conclusion


Organized by

CIE provides opportunities to learn, explore and experience entrepreneurship and innovation to the members of the Mason community. From classes and clubs to innovation spaces and startup trips, we provide opportunities for Mason innovators and entrepreneurs. We support our founders and help drive the regional entrepreneurial economy forward. 

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